What Does Scaling a Six-Figure Business Look Like?
What Does Scaling a Six-Figure Business Look Like?
To grow sustainably and scale your business from six to seven figures, you need to focus on the strategies, systems, and mindset shifts that allow your business to operate efficiently at a larger scale.
So, what does it actually look like to scale a six-figure business? Let’s break it down and explore some key business growth tips to help you get there.
1. Building a Team
Scaling a business means you can’t do everything yourself anymore. Hiring the right people to support your growth is key. This doesn’t mean you need a massive team—just the right team to take on tasks that free you up to focus on strategy and leadership.
What This Looks Like:
- Hiring virtual assistants to handle administrative tasks.
- Bringing on specialists for marketing, sales, or operations.
Creating a culture of trust where your team feels motivated to bring their A game.
2. Building a Team
Scaling a business means you can’t do everything yourself anymore. Hiring the right people to support your growth is key. This doesn’t mean you need a massive team—just the right team to take on tasks that free you up to focus on strategy and leadership.
What This Looks Like:
- Hiring virtual assistants to handle administrative tasks.
- Bringing on specialists for marketing, sales, or operations.
- Creating a culture of trust where your team feels motivated to bring their A-game.
3. Leveraging Systems and Automation
At six figures, you’re likely wearing many hats, but scaling requires stepping out of the weeds. This is where systems and automation come into play. Automating repetitive tasks saves time and ensures nothing gets missed.
What This Looks Like:
- Automating email marketing campaigns with tools like GoHighLevel. Click here to get your account.
- Using CRMs to manage customer relationships more effectively. GoHighLevel is also a great CRM option for that.
- Setting up invoicing and payment reminders to keep cash flowing smoothly.
4. Expanding Your Reach
To scale, you need to attract more customers. That means investing in marketing strategies that work for your business. Whether it’s social media ads, email campaigns, or content marketing, your focus should be on reaching new audiences while keeping your current customers engaged.
What This Looks Like:
- Running targeted ad campaigns to attract new leads.
- Building a content strategy that positions you as an authority in your industry.
- Engaging with your audience on platforms where they spend their time.
5. Shifting Your Focus to Leadership
As your business grows, your role as the leader will evolve. Instead of doing the day-to-day tasks, your job becomes guiding your team, making big decisions, and staying focused on the long-term vision for your business.
What This Looks Like:
- Setting clear goals and communicating them to your team.
- Tracking progress regularly and adjusting strategies as needed.
- Focusing on personal development to become a more effective leader.
Why Scaling Matters
Scaling a six-figure business isn’t just about hitting bigger numbers, it’s about building something that works without you having to do everything. It’s about creating more freedom, more impact, and a business that’s set up for long-term success.
Ready to Scale Your Six-Figure Business?
Scaling doesn’t have to be overwhelming when you have the right support. Inside the GoGet’Em Community, we provide resources, tools, and expert advice to help you grow your business with confidence. From automating workflows to building a strong team, we’ve got everything you need to take your business to the next level.
About the Author

Gogo Bethke is a self-made entrepreneur who built her American Dream from the ground up. She leads #teamgogo with 1,500+ agents and her local team, Gogo’s Real Estate. Known as the “Social Media Queen of Real Estate” with 85,000+ followers, she was named one of SUCCESS Magazine’s Top 125 Most Influential People. Gogo runs The Circle ⭕ Mastermind for top entrepreneurs, is a TEDx speaker, and hosts the Gogopreneur podcast. In 2023, she launched the GoGet’Em Community to share the strategies behind her success and help others grow their businesses.